Module 2. Strategic Management
Duration of training: 16 academic hours
This course is for you if:
- You hold the position of business manager or you are an entrepreneur and you want to plan your company's development strategy;
- You want to develop and implement specific and practical strategic management tools;
- You want to develop and strengthen strategic thinking and management skills;
- You want to find answers to the questions - what kind of strategy does your company need and how to ensure a strategic advantage in today's ultra-competitive business.
What will you learn in this course?
- Strategic management: concept, role, objectives
- Components of strategic management
- Environmental analysis
- Determining the course of action
- Strategic planning
- Strategy implementation
- Monitoring strategy implementation
- Types and role of monitoring;
- Monitoring the implementation of the strategic plan;
- Cyclical process of monitoring strategy implementation;
- Strategisation:
- A continuous process of identifying, analysing and resolving strategic issues;
- Periodic strategic and situation reviews;
- Strategic positioning assessment and strategy review: adjusting the strategic plan, updating the current strategy, developing a new strategy.
At the end of the module you will be able to:
- Identify the components of strategic management;
- Evaluate the strategic positioning of the company;
- Formulate a strategy/development plan for the company.
Nota bene!
At the end of the training module participants will receive a certificate of attendance. Certificates are offered to participants who have a minimum 60% attendance margin in the training courses.

Oktrainings SRL is a training and consulting company founded in 2017, specializing in the development of sales, marketing, management, and strategic thinking skills. It has successfully delivered over 500 training sessions for entrepreneurs and management teams, including in partnership with ODA. The company’s mission is to transform businesses into functional and scalable systems—where everything runs “like clockwork.”

Olga Kolesnikova
Trainer, mentor, and accredited consultant since 2014, founder of Oktrainings SRL.
1. She has over 28 years of experience in marketing, sales, and team development, including 15 years as a trainer for companies across various industries.
2. Since 2017, she has been a provider of training, consulting, and mentoring services for ODA (formerly ODIMM), delivering customized programs in smart sales, marketing, and entrepreneurial thinking.
3. She has trained over 14,000 individuals, creating clear sales systems, internal processes, and strategies, helping companies increase sales by 25–38%.